An AI growth engine on your own Claude Code. Every day it studies what’s winning in your market, makes short videos about what you sell, posts them and turns comments into leads. Your Instagram grows itself.
Free to join. $97 a month after a 7-day trial when doors open.
SslotwiseClinic booking software
TodayOutliersScriptsRendersCalendarAnalyticsLoopNext run 06:00
Thursday, November 6
412 +186
With Grows ItselfYour old pace
Ready
Ready
72%Product preview with a sample software company. Numbers are illustrative.
You know video sells. Competitors with a worse product show up in your buyers’ feeds every day, one reel at a time.
But a reel a day means an idea, a script, filming, editing, captions and posting, on top of running the business. So the account sits there with a handful of posts and a link nobody clicks.
One reel, by hand3 h 40 min
With Grows Itself20 min, or none
Film from the list it writes you, or go faceless and skip filming entirely.
Grows Itself does the posting, and every reel asks for the sale.
Three steps, about ten minutes. After that the engine does the work and you answer the leads.
$ claude > /growsitself setup ✓ Engine installed ✓ Instagram connected (official API) ✓ Daily run set for 06:00
Add the engine to your own Claude Code and connect Instagram through the official API. It never asks for your password.
What do you sell, and to whom?
Booking software for dental clinics.
What should a viewer do next?
Comment DEMO for a walkthrough.
A short interview covers what you sell, who buys it, what a lead should do next, and whether you’ll film or stay faceless.
Runs every morningNext run tomorrow, 06:00
Every morning it researches, writes, edits and posts, and keyword comments turn into DMs with your link. Faceless, you don’t film at all.
Alone, Claude waits for your prompt, starts from zero every chat and can’t press post. Grows Itself gives your Claude the research, the playbook, the editor and the posting.
| Claude alone | Claude with Grows Itself | |
|---|---|---|
| Ideas | Guesses at what your market wants. | Pulls this week’s reels outperforming in your market, and says why each one landed. |
| Hooks and scripts | A decent draft, if you prompt it well. | Two hooks per script, each built around your offer, in your voice. |
| Editing | Explains how you could edit it. | Hands you the finished reel: captions, motion graphics, cover and colour grade. |
| Posting | You upload, caption and schedule. | Posts to your feed, or as trial reels that reach non-followers first. |
| Getting leads | Leaves the call to action to you. | Ends every reel on a keyword. Comment it, get your link by DM. |
| Learning | Forgets everything when the chat ends. | Reads views, comments and clicks every morning. Rewrites what didn’t convert, reposts what did. |
| Your time | Hours a day, every day. | About 20 minutes of filming, or none at all. |
Each run feeds the next. The more it posts, the more it knows about what makes your buyers comment, click and sign up.
1Research
Every morning it scans reels in your market for the ones pulling far more views than their account usually gets, then breaks down why: the hook, the format, the first three seconds.
@practice.growth9.6× usual
@dr.okafor.dds6.2× usual
@clinicops4.4× usual
2Script
Each idea becomes a short script about your product or service, with two hooks to test and a call to action at the end. Every line passes the same checks before it reaches you.
Your front desk is quietly losing you patients.
We cut no-shows 38% with one text message.
3Produce
Captions, motion graphics, product shots, title cards, a proper grade. Out comes a 1080 × 1920 reel in the styles you picked. No CapCut, no timeline.
4Post
Straight to Instagram through the official API. New ideas go out as trial reels to non-followers first. Anyone who comments your keyword gets your link by DM.
Posts through Instagram’s official API. Trial reels reach non-followers first; winners move to your feed. Comments with your keyword get your link by DM.
5Analyze
Views, keyword comments, link clicks and sign-ups, for every reel, every day, measured against your usual. You see which videos bring customers.
Views482K+38%
Leads412DEMO comments
Link clicks1,906+44%
Trials63+41%
6Repurpose
A reel that didn’t convert gets a new hook and another shot. One that did gets reposted and spun into new angles. Each week starts smarter than the last.
Flopped 0.4× usual
5 features of our booking software.
The one text message that saved a clinic $4K.
New hook, back out as a trial reel Friday 09:00
Hit 4.2× usual
Your front desk is losing you patients
Someone comments your keyword. It replies under their comment, DMs them, checks they follow you, then sends what you promised. In your voice, day and night.
No ManyChat bill. It’s built in.
It checks that they follow you before it sends anything, and it can tell when they haven’t yet.
Each reel’s caption names its freebie. “prompt pls” and “free?” count too, so nobody falls through.
Replies are written from your own lines, so the comments under a busy reel never read the same.
Official Instagram API, paced to stay inside Instagram’s limits. No laptop, no app open.
your.next.follower GROW
you @your.next.follower sending it over now! 🍻
yo! saw your comment 🍻 want every prompt from the video? hit follow, then reply “yes”
yes
just follow me first, then reply “done” 🫡
your.next.follower started following you
done
gotchu 👉 growsitself.com/grow
The company account sells Grows Itself the way the engine would sell your business. Vic’s challenge shows it daily, flat days included.
The company account. The engine researches, scripts, edits and posts reels that sell Grows Itself.
The engine’s first reel for @grows.itself: research, script, motion, voice and captions, made end to end. Values in it are illustrative.
Follow @grows.itselfDay 1 of 90
Vic is letting the engine run @vic.aigrowth in public, with one goal and a daily update.
Each week the engine runs a 7-day sprint for one business that follows @vic.aigrowth. Views and leads stay on this board at day 7, 30 and 60, flat ones included.
| Business | Sells with | Day 7 | Day 30 | Day 60 | Leads |
|---|---|---|---|---|---|
| Dental clinicSample | Booking calls | 3.1× | 2.4× | Soon | 24 |
| B2B softwareSample | Free trials | 2.2× | Soon | Soon | 11 |
| Pick 1 | Applications open | – | – | – | – |
| Pick 2 | Open | – | – | – | – |
Sample rows show the format until the first sprints finish. Views are measured against each account’s usual; leads are keyword comments and DMs. Follow @vic.aigrowth to apply.
Most people running the engine sell something: software, a service or their expertise. Creators get the same engine, aimed at audience growth.
Views that become customers.
One month of reels Sample
Grow an audience brands pay for.
Daily reels in your voice, plus a brand-deal view: median views, audience and posting streak.
Run the engine on your own Claude Code, or apply and we run the whole thing on your business account.
$97/month
after a 7-day free trial
Runs on your own Claude Code, which needs a paid Claude plan.
By application
For businesses that want the customers without the setup. Led by Vic, who has run over $2.6M in creator deals.
Something else? Email us. It goes straight to Vic, who built it.
No. Faceless formats use motion graphics, on-screen text, product demos and screen recordings, and @grows.itself is faceless itself. If a founder or expert is happy to film, on-camera reels usually build trust faster, and the engine keeps that to about 20 minutes a day.
Yes, if you can explain what you sell in under a minute. Clinics, agencies, consultants, local services and B2B software all fit: the engine studies what’s winning with your buyers, writes for them and ends every reel with a way to raise their hand. It’s a weaker fit if you have no clear offer or can’t follow up on inbound leads.
Views first, then leads. Reach usually moves in the first weeks, as the engine finds hooks that work in your market. Leads follow once reels reach the right people and the call to action does its job. Nobody can promise sales, and we don’t. The daily report shows every number, flat weeks included.
Yes. Grows Itself runs inside your own Claude Code, which needs a paid Claude plan. Your Claude does the writing and editing; Grows Itself gives it the research, the playbook, the editing styles and the posting. Never opened a terminal? Setup walks you through it.
Each reel ends by asking viewers to comment a keyword, like DEMO. Everyone who does gets your link in a DM, sent through Instagram’s official messaging API. You choose the keyword and where the link goes: a booking page, a free trial, a lead form.
It posts through Instagram’s official API, the way approved scheduling tools do. You never hand over your password, it stays inside Instagram’s limits, and you can pause it whenever you like.
Faceless: a few minutes to look over the day’s scripts, if you want to. On camera: about 20 minutes of filming from a list it writes for you.
$97 a month after a 7-day free trial. Done-for-you is priced per account, after an application.
You hear first when doors open and get in before the public. Founding-member perks go to the list before anyone else.
Join early access. When doors open, the list gets in first.